WooCommerce vs OpenCart: Things You Should Know

Running an eCommerce store comes with a lot of challenges. You need to make several tough decisions throughout the process. One of those decisions is choosing your eCommerce platform.

You must consider several aspects like products, inventory, site customization, shipping, booking, SEO, payment methods, etc. The list goes on. Overall you need a platform that will let you do these things accurately and with ease.

There are quite a few CMS (content management system) platforms to create an eCommerce store in the market right now. WooCommerce and OpenCart are among the popular ones. However, the question remains, which one is the best fit for your business?

Let's explore considering every ins and outs-

What is WooCommerce?

WooCommerce is one of the most popular WordPress eCommerce plugins globally. Installing the plugin turns any WordPress site into an eCommerce store including all the basic functionalities such as order processing, reporting, analytics, and inventory management. But the plugin has several extensions and functionalities to add advanced features to your eCommerce store.

What is OpenCart?

On the other hand, OpenCart is also another open-source platform just like WooCommerce. It is a standalone system that provides a framework to build your eCommerce store including service integrations, payment providers, shipping methods, social media, reporting, language packs, etc. It also has extensions and functionalities to add advanced features to your marketplace.

Having basic knowledge about WooCommerce and OpenCart, now it's time to compare these two powerful eCommerce platforms side by side-

WooCommerce vs OpenCart: Market Share and Users

WooCommerce was launched in 2011 by WooThemes and was acquired by Automatic, the parent company of WordPress in 2015 with an aim to create the perfect eCommerce platform. Currently, the plugin has more than 5million+ active installations. WooCommerce currently has a market share of 8.8% and more than 7,060,390 sites are using the plugin.

On the other hand, OpenCart was launched way before WooCommerce in 2005. The software has a market share of 0.15%. Currently, more than  1,026,532 sites are using OpenCart to create their eCommerce site.

As you can see, although OpenCart was launched before WooCommerce, the WooCommerce plugin is more popular compared to OpenCart.

Market Share and UsersWooCommerceOpenCart
Launch Date20112005
Market share8.8%0.15%
Sites Built With7,060,3901,026,532
WooCommerce and OpenCart Usage Stats

WooCommerce vs OpenCart: Ease of Use

WooCommerce is very easy to use if you have knowledge of WordPress. As it is a plugin for WordPress, you can install it in simple steps. The plugin provides a self-explanatory setup wizard which is very easy to configure.

Moreover, the plugin comes with all the basic functionalities by default. So you don't need to put too much effort into settings up the store including store location, tax, payment, etc. The settings are all in the dashboard so you can go ahead and change any settings at any time.

A screenshot of the WooCommerce settings

OpenCart is not easy to use if you are not familiar with the platform. You can't install it like a plugin. As it is a standalone software you need to spend some time installing the software. Either you can manually install it or use a script.

So, if you are a beginner you may struggle to install the software at first. But once you install it, it provides a very interactive dashboard so that users can easily understand where all the options are. You will find the options like Sales, Design, Extensions, Settings, etc all the dashboard.

A screenshot of the  OpenCart Settings

WooCommerce vs OpenCart: Store & Product Management

In terms of product management, WooCommerce gives users an efficient way to add, edit or delete a product. The process is very straightforward and very easy to understand, which makes it easy for newbies.

Also, it provides a bulk edit option so that users can customize more than one product at once. The quick edit option enables users to edit products without moving to another page.

A screenshot of the  WooCommerce Bulk Edit Option

On the other hand, the screen for product management in OpenCart is not efficient. There are quite a few tabs to edit the product which makes the user confused. However, it does provide all the basic attributes of adding a product like Meta tags, Meta descriptions, SEO, Links, etc.

But there is no bulk edit option for the users. That means users may need to do the same process over and over again.

A screenshot of the  OpenCart Product management

WooCommerce vs OpenCart: Themes and Customization

WooCommerce comes with a lot of eCommerce-based themes. There isn't any competitor of WooCommrce in terms of design. There are so many free and paid WooCommerce themes available for users to use and create their online store. All the themes are customizable. But, customizing the themes is somewhat troublesome as users will need the experience of using CSS.

As it is built on WordPress, WooCommerce gives a lot of room for customization. After you install the theme, then you need to customize them to make your store fully functional.

A screenshot of the  WooCommerce Themes

OpenCart gives the basic store design after installation. Users can play around with it and make the necessary adjustments. Also, there are quite a few themes in the OpenCart and marketplaces. However, in order to make the customizations, you need to have CSS and HTML coding knowledge. Or you need to hire developers to do the customization for you.

Unlike WooCommerce, you won't find any page builders to make your task straightforward and easy.

WooCommerce vs OpenCart: Plugins and Extensions

In order to extend the WooCommerce store's functionalities, there are many plugins and extensions available in the market. Other than many third-party tools, WooCommerce has its own range of extensions to further enhance the store's capabilities. Here are some of the notable ones-

There are nearly 4000+ WooCommerce extensions available.

A screenshot of the  WooCommerce Extensions

OpenCart has its own free and paid extensions to enhance its store capabilities. Although the number is not many, it can help start and manage any small and medium businesses. Here are some notable extensions-

  • Multivendor Multi-seller/supplier Marketplace
  • Auto Change – Currency & Language by IP
  •  WhatsApp Chat Tool
A screenshot of the  OpenCart Extensions

WooCommerce vs OpenCart: SEO

if you are using WooCommerce to create your online store, then you will get leverage on SEO. As WordPress has an advantage over other CMS in terms of SEO, WooCommerce has that too. WordPress is built on SEO-friendly PHP code. Moreover, WooCommerc has many SEO extensions like Yoast SEO, Rankmath, All in One SEO, etc.

A screenshot of the  WooCommerce SEO plugins

On the other hand, OpenCart is not as efficient in terms of SEO, but it lets you edit the Meta details of your store. It also allows you to use search engine-optimized URLs for your store and product pages. Though if you wish to go deeper into OpenCart’s SEO functionalities, you will have to learn a lot more about coding or hire a developer who can do it for you.

A screenshot of the OpenCart SEO extensions

WooCommerce vs OpenCart: Security

eCommerce stores need to be extra cautious about security. That way the customers can develop their trust in the brand.

WooCommerce is built on WordPress, so users can use the same WordPress security plugins to secure their websites. Also, WooCommerce will also get WordPress built-in security functionalities to protect their site. The transaction element of WooCommerce is considered pretty secure as it uses SSL encryption and compliant payment gateways.

A screenshot of the  WooCommerce Security plugins

OpenCart has its own fraud tool. You will find that in the Extension section. You can also use free and paid extensions to secure your OpenCart platform.

A screenshot of the  OpenCart Security extensions

WooCommerce vs OpenCart: Payment Gateways

Payment gateways are a very important element for every eCommerce store. WooCommerce has integration with more than 100 payment gateways. Including PayPal, SagePay, Stripe, Braintree, WooCommerce Payments, PayFast, and Amazon Payments.

Most of these payment gateways provide free plugins. But all of these payment gateways would charge you a transaction fee.

A screenshot of the  WooCommerce-Payment-Gateways

OpenCart also accepts a wide range of payment gateways. Authorize.Net, Amazon Payments, First Data, Klarna, LiqPay, Skrill, PayPal, SagePay, and others are among them. In total, 36 payment options are accepted in OpenCart.

A screenshot of the  Opencart Payment gateways

WooCommerce vs OpenCart: Multivendor Marketplace Support

Nowadays, turning your single store into a multivendor marketplace can help you earn extra profit. If you are using WooCommerce, then you can easily turn your online store into a multivendor marketplace store. With the help of plugins like Dokan, turning your eCommerce store into a marketplace is very easy. There are also other plugins like WCFM and WC Vendors. But Dokan is the most popular one.

An illustration of Dokan Multivendor Marketplace plugin

OpenCart also has an extension that enables users to turn their store into a marketplace. There is a multivendor extension that has different categories, a separate seller/supplier product section, and feedback support for creating a marketplace.

A screenshot of the  Opencart Marketplace

WooCommerce vs OpenCart: Customer Support

WooCommerce support starts from the WordPress forum. The community will answer your questions there. There’s also comprehensive WooCommerce documentation that would likely cover your question. But users can also create a support ticket if they have any urgent situations.

Similarly for OpenCart, you can get help from the online forum and documentation. The forums are active, so you will get responses quite quickly. Also, there are quite a few third-party developers that will help you with your queries.

WooCommerce vs OpenCart: Pricing

WooCommerce is free to use. Yes, as it is a WordPress plugin, you can install the plugin on your WordPress website for free. With the free version, you will get all the basic functionalities. But if you want advanced features, then you need to buy the premium WooCommerce extensions.

OpenCart is also free software. You can download the software from their website and create your online store. The cost is the same as WooCommerce. But you may need to hire a developer to fully make your eCommerce store functional.

WooCommerce Vs OpenCart: Summary

Let's recap all the important attributes so you can easily make some constructive decisions-

WooCommerce Pros & Cons 

Here are the advantages and disadvantages of WooCommerce-

Open-source and free WordPress pluginWordPress website required
Suitable for any type of businessWith a complex Learning curve, beginners may struggle
Add as many plugins and extensions as you wantVulnerable to WordPress threats
Easy integration with third-party pluginsLimited customer support
100+ payment gateway supported

OpenCart Pros and Cons

Here are the advantages and disadvantages of OpenCart-

Open-source and freeNot suitable for big businesses
Don't require a websiteNot SEO friendly
Suitable for non-developers Lack of customization
Great customer serviceComplex learning curve
Great for small-medium sized businessesFewer plugins and extensions
36+ payment gateway supported

A Quick Comparison of WooCommerce vs OpenCart

Below, you'll find a comparison table of WooCommerce vs OpenCart-

Market share8.8%0.15%
Ease of UseEasy to install and useComplex Learning curve
Product ManagementStraightforward with bulk-edit optionComplex with multiple tabs but no bulk edit option
Themes1400+ WooCommerce themes500+ OpenCart themes
Plugins & Extensions4000+ WooCommerce plugins and extensions13000+ modules
Payment100+ payment gateway supported36+ payment gateway supported
SEO-FriendlyYes, supports WordPress built-in SEO featuresNo. But users can edit the Meta details of the store
Multivendor Marketplace SupportYesYes
Best Use CasesIdeal for WordPress users, bloggers, and businesses looking to add an e-commerce component to their existing WordPress website.Suitable for small to medium-sized businesses looking for an independent e-commerce platform with straightforward setup and customization.
IntegrationSeamlessly integrates with WordPress, providing access to various WordPress plugins and tools.Offers integration with popular payment gateways, shipping methods, and third-party services.


What is the difference between WordPress and OpenCart?

WordPress is a multi-tasker. It works both in blog development and e-commerce setups. On the other hand, OpenCart solely works as the brick-and-mortar of the electronic world. And helps you create and manage your online selling setup.

Which hosting is best for OpenCart?

A2 Hosting is the OpenCart recommended hosting provider. Your site, cart and all of your OpenCart store pieces load up to 20X faster on our Turbo Servers compared to competing solutions. 

Does OpenCart require coding?

With OpenCart, you'll need coding skills to realize your vision or hire a web developer.

Choose Your eCommerce Platform Wisely

We are at the end of our article on WooCommerce vs OpenCart and hopefully, now you know which software to choose for your eCommerce store.

Choosing a platform for your eCommerce store is a very challenging task. That is why we tried to keep our guide as detailed as possible so that you can choose the right one.

If you face any trouble regarding WooComerce or OpenCart, please let us know in the comment section.

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Rabbir Shad
Written by

Rabbir Shad

Shad is a Content Writer with expertise in eCommerce, SEO, WordPress, and Technology. He has a passion for Football. Besides, he likes to spend time reading a quality book or watching any classic film.

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